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How to Create Your Business Email Signature

Though it is often overlooked, your email signature is one of the easiest and most effective marketing tools that every professional can use. Many people like to make their signatures fun and catchy,...

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Why Social Media Care is the new Customer Service

Social Media Care, also referred to as Social Care, is all about using social media platforms as customer service venues. Already about 16% of customer support requests are served via social media, and...

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How to use HootSuite for Social Listening

HootSuite is a tool for social media management that we've talked about and referenced many times. I am a Certified HootSuite Solution Pro, which means that I have been trained on not only how to use...

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5 Reasons Why You Need to Rework Your Social Media Marketing Immediately

5 Reasons Why You Need to Rework Your Social Media Marketing ImmediatelyFacebook has 1.23 billion monthly active users and Twitter has 241 million of them. These figures are reason enough for every...

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